طراحی و تدوین مدل عوامل کلیدی موفقیت در شرکت‌ شهرک‌های صنعتی (مورد مطالعه: استان کرمانشاه)

نوع مقاله : مقاله پژوهشی

نویسندگان

1 دانشجوی کارشناسی ارشد، گروه مدیریت و کارآفرینی، دانشکده اقتصاد و حسابداری، دانشگاه رازی، کرمانشاه، ایران.

2 دانشیار، گروه مدیریت و کارآفرینی، دانشکده اقتصاد و حسابداری، دانشگاه رازی، کرمانشاه، ایران.

3 استادیار، گروه مدیریت و کارآفرینی، دانشکده اقتصاد و حسابداری، دانشگاه رازی، کرمانشاه، ایران.

10.48308/jimp.16.1.197

چکیده

مقدمه و اهداف: موفقیت شرکت شهرک‌های صنعتی تحت تأثیر مجموعه‌ای از عوامل متنوعی قرار دارد. این عوامل در ارتقاء عملکرد و تضمین پایداری بلندمدت شرکت شهرک‌های صنعتی نقش حیاتی ایفا می‌کنند و به عنوان مؤلفه‌های اساسی در فرآیند رشد اقتصادی پایدار و حفظ منابع طبیعی و محیط زیست به شمار می‌روند. از این رو، شرکت شهرک‌ها نه تنها به عنوان مراکز تولید و اشتغال، بلکه به عنوان عامل کلیدی و مؤثر در توسعه اقتصادی منطقه‌ای و ملی شناخته شده‌اند و سهم قابل توجهی در تحقق اهداف توسعه اقتصادی کشور دارند. پژوهش با هدف شناسایی عوامل کلیدی موفقیت در شرکت‌ شهرک‌های صنعتی استان کرمانشاه، تلاش نموده تا نقش این عوامل در رشد اقتصادی، افزایش اشتغال و ارتقای رقابت‌پذیری کشور تحلیل شود.
روش‌ها: این پژوهش با هدف کاربردی به صورت توصیفی، تحلیلی و کاربردی با رویکرد کیفی انجام شد. جمع آوری داده‌ها از طریق مصاحبه‌های نیمه‌ساختاریافته با اساتید دانشگاهی دارای تخصص و تجربه علمی مرتبط، کارشناسان شرکت شهرک‌های صنعتی استان کرمانشاه، صاحبان صنایع و فعالان کسب‌وکار مستقر در شهرک‌های صنعتی استان کرمانشاه، همچنین اسناد و متون مرتبط با موضوع جمع‌آوری گردید. نمونه‌گیری تا رسیدن به اشباع نظری ادامه یافت و ۱۷ نفر از خبرگان مشارکت داشتند. تحلیل داده‌ها با استفاده از روش تحلیل مضمون براساس الگوی شش‌مرحله‌ای براون و کلارک انجام شد که شامل کدگذاری، تولید و بازبینی مضامین بود. پایایی با ضریب کاپا (75/0) تأیید و روایی پژوهش با استراتژی حساسیت پژوهشگر تضمین شد. یافته‌ها همچنین توسط خبرگان دانشگاهی و متخصصان این زمینه تأیید گردید.
یافته‌ها: تحلیل داده‌های کیفی حاصل از ۱۷ مصاحبه انجام‌شده، تعداد ۱۱۸ کد اولیه استخراج گردید که پس از ادغام و تلفیق مضامین مشابه، در نهایت ۴۲ مضمون پایه شناسایی شد، مضامین پایه به‌طور دقیق جمع‌آوری و کدگذاری شده و مقولات مرتبط و متمایز در قالب مضامین سازمان‌دهنده طبقه‌بندی گردیدند. یافته‌های به‌دست‌آمده نشان داد، ۴۲ مضمون پایه در قالب ۱۳ مضمون سازمان‌دهنده مرتبط با عوامل کلیدی موفقیت در شرکت شهرک‌های صنعتی دسته‌بندی شده‌اند. در مرحله نهایی، جهت شناسایی مولفه‌های اصلی عوامل کلیدی موفقیت، مضامین سازمان‌دهنده در ۵ دسته کلی و فراگیر تقسیم‌بندی شدند که شامل: مدیریت کلان و راهبری استراتژیک سازمان مبتنی بر دانش و شایستگی‌های تخصصی، نوآوری راهبردی و توسعه پایدار صنعتی، تطابق محیطی و مشارکت فعال ذینفعان، تخصیص بهینه منابع و توسعه زیرساخت‌ها و فرهنگ سازمانی و روابط ارتباطی درون سازمانی. این یافته‌ها به طور جامع به بررسی و شناسایی عوامل کلیدی موفقیت شرکت شهرک‌های صنعتی استان کرمانشاه پرداخته‌اند.
نتیجه‌گیری: شناسایی دقیق این عوامل کلیدی، امکان ارائه راهکارهای عملی و مؤثر جهت بهبود فضای کسب و کار در شرکت مذکور را فراهم می‌آورد. بهبود فضای کسب و کار از طریق این راهکارها می‌تواند زمینه‌ساز جذب سرمایه‌گذاران بیشتر، افزایش ظرفیت تولید و در نتیجه ارتقاء سطح اشتغال‌زایی در استان باشد. بنابراین، نتایج این بخش از پژوهش نقش مهمی در ارتقاء عملکرد و توسعه پایدار شرکت شهرک‌های صنعتی استان کرمانشاه ایفا می‌کند و می‌تواند به عنوان مبنایی برای تصمیم‌گیری‌های مدیریتی و سیاست‌گذاری‌های توسعه‌ای مورد استفاده قرار گیرد و به مدیران شرکت شهرک‌های صنعتی استانی در راستای بهبود عملکرد، موفقیت و پیاده سازی استراتژی‌های مدیریت‌ کمک نماید.

کلیدواژه‌ها

موضوعات


عنوان مقاله [English]

Designing and compiling a model of key success factors in industrial park company (Case study: Kermanshah Province)

نویسندگان [English]

  • Zohreh Kahrizi 1
  • Bijan Rezaei 2
  • Saba Amiri 3
1 Master's student, New Business Entrepreneurship, Faculty of Economics and Accounting, Razi University, Kermanshah, Iran.
2 Associate professor of Department of Management and Entrepreneurship, Faculty of Social Sciences, Economics and Accounting, Razi University, Kermanshah, Iran.
3 Assistant Professor, Department of Management and Entrepreneurship, Faculty of Economics and Accounting, Razi University, Iran.
چکیده [English]

Introduction and Objectives: The success of industrial estates is influenced by a variety of factors. These factors play a vital role in improving the performance and ensuring the long-term sustainability of industrial estates and are considered essential components in the process of sustainable economic growth and the preservation of natural resources and the environment. Therefore, estates are known not only as centers of production and employment, but also as key and effective factors in regional and national economic development and have a significant contribution to the realization of the country's economic development goals. The research aims to identify the key factors of success in industrial estates in Kermanshah province and to analyze the role of these factors in economic growth, increasing employment, and improving the country's competitiveness.
Methods: This research was conducted with a descriptive, analytical, and applied purpose with a qualitative approach. Data collection was carried out through semi-structured interviews with academic professors with relevant scientific expertise and experience, experts from Kermanshah Province Industrial Estates Company, industry owners and business activists based in Kermanshah Province’s industrial estates, as well as documents and texts related to the topic. Sampling continued until theoretical saturation was reached, and 17 experts participated. Data analysis was performed using the content analysis method based on Brown and Clark’s six-step model, which included coding, generating, and reviewing themes. Reliability was confirmed with a kappa coefficient (0.75) and the validity of the study was ensured with a researcher sensitivity strategy. The findings were also confirmed by academic experts and specialists in the field.
Findings: Analysis of qualitative data from 17 interviews conducted, 118 initial codes were extracted, and after merging and integrating similar themes, 42 basic themes were finally identified. The basic themes were accurately collected and coded, and related and distinct categories were classified into organizing themes. The findings showed that the 42 basic themes were categorized into 13 organizing themes related to key success factors in the Industrial Estates Company. In the final stage, in order to identify the main components of the key success factors, the organizing themes were divided into 5 general and comprehensive categories, including: macro-management and strategic leadership of the organization based on knowledge and specialized competencies, strategic innovation and sustainable industrial development, environmental adaptation and active participation of stakeholders, optimal allocation of resources and development of infrastructure and organizational culture and intra-organizational communication relations. These findings have comprehensively examined and identified the key success factors of the Kermanshah Province Industrial Estates Company.
Conclusion: Accurate identification of these key factors allows for the provision of practical and effective solutions to improve the business environment in the aforementioned company. Improving the business environment through these solutions can pave the way for attracting more investors, increasing production capacity, and consequently improving the level of employment in the province. Therefore, the results of this part of the research play an important role in improving the performance and sustainable development of the Kermanshah Provincial Industrial Estates Company and can be used as a basis for management decisions and development policies, and help the managers of the Provincial Industrial Estates Company to improve performance, success, and implement management strategies.

کلیدواژه‌ها [English]

  • Competitive strategies
  • Productivity improvement
  • Economic sustainability
  • Sustainable industrial development
  • Organizational performance management
  • Innovation in industries
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